


12M+ AED
45% Lower CPL
8+ Global Markets
Turning Ambition into Achievement.
Expanding a Vision Beyond Borders
Our clients rapidly growing real estate groups in Dubai — sought to scale international buyer inquiries for premium developments while maintaining a strong brand narrative. They partnered with us to position their projects to investors across GCC, EU, and American markets.
Great Properties, Limited Reach
Despite having a strong portfolio and premium offerings, the brand faced challenges in:
Attracting high-intent international buyers
Creating localized campaigns that resonated with specific language markets
Unifying brand visuals and messaging across digital touchpoints
Generating qualified leads at a sustainable cost per lead (CPL)
Our goal was to bridge this gap through performance-driven storytelling and intelligent ad strategy.
Results That Speak
The Blueprint for Real Estate Growth
We combined data-backed performance marketing with premium creative production to deliver both reach and conversion.
Our approach included:
Localized Multi-Market Campaigns — English, Arabic, and Spanish ad sets targeting GCC, EU, and LATAM investors.
Project-Based Landing Pages — Conversion-optimized pages for each development to ensure smooth lead flow.
Visual Storytelling — High-quality visuals and videos to emotionally connect potential buyers with the lifestyle of each property.
Audience Segmentation — Using Meta and TikTok data insights to segment luxury investors, mid-tier families, and international agents.
Continuous Optimization — Real-time A/B testing of creatives, ad copy, and audience segments to minimize CPL.
Lower Cost. Same Quality. Bigger Wins.
Bringing Real Estate to Life Digitally
We collaborated closely with developers like Sobha Realty, DAMAC, WASL, and Bricks Real Estate to create cohesive, high-performing campaigns.
Services Delivered:
Paid ad campaigns (Meta, Google, TikTok)
Content creation and copywriting
Visual design and cinematic video production
Social media management and optimization
Arabic and English localization
Platforms Used:
Meta Ads | TikTok Ads | Google PPC | LinkedIn | YouTube
The Results
Majestay’s success proves that paid ads don’t have to drain budgets, when done right, they multiply returns.
Through a test, learn, optimize framework, SOCIO turned Meta Ads into a profit-driving machine, helping Majestay spend smarter, not harder.
For premium real estate and holiday rental brands, this case study is living proof: with the right digital strategy, you can turn clicks into clients and ad spend into sustainable ROI.